THE PARRON ALLEN BOUTIQUE: Clothes that Start Conversations

Made to be centered as everyday statement pieces, Parron Allen’s designs elevate classic silhouettes with artful surprises, sensual fabrics, and luxurious finishes to evoke a cohesive aesthetic of sophisticated whimsy and an attitude of resolute joy.

The Parron Allen Boutique premiers Inspiration Hunter, Parron Allen’s Fall/Holiday 2022 collection, featuring nuanced variations on the Goddess Diana and a palette of rich textures and colors that connect iconic references across art history in an immersive retail experience. The collection ranges from inspired essentials to occasion dresses as well as objet d’art.

About the Business

Parron Allen Edwards-Stimola is a Brooklyn-based apparel designer and founder of the eponymous brand, Parron Allen. Parron’s design vision is inspired by his childhood in Lexington, Mississippi. His grandmother, Momma Ruth, expressed her spirit, love, and faith by sewing dresses for the women in her family. Parron witnessed these women shed some of Jim Crow’s burden in the simple yet thoughtful dresses that Momma Ruth made for them – smiling, twirling, and bantering about good things on days of rest. Momma Ruth made dresses as so many Black women did—with whatever materials were available—creating beauty from remnants long-before upcycling entered the mainstream.

Parron’s designs echo this joyous harmony of whimsy and practicality in a voice for the present moment, reclaiming the art of upcycling for his ancestors and creating inventive collections using fabric remnants, discarded textiles, and thrifted garments. Prior to founding his brand in 2021, Parron Allen studied design in the US and UK and honed his skills at Vera Wang, Ellen Tracy, and Rebecca Taylor.

For more information on Parron Allen visit their website and follow them on Instagram.



Open hours
Tuesday: 11am-7pm
Wednesday: 11am-7pm
Thursday: 11am-7pm
Friday: 11am-7pm
Saturday: 11am-7pm
Sunday: 12pm-6pm
Events
Grand Opening
Dec 3, 2022 5:00pm-8:00pm
Light refreshments and first access to the Parron Allen Fall/Holiday 2022 Collection, Inspiration Hunter
Join our mailing list.

675 3rd Ave,
32nd floor,
New York, NY 10017
212.391.8151

info@chashama.org
© 2023
Privacy Policy