something blue
Ella Goodine-Richardson

something blue is a lingerie and bridal shop by Ella Goodine-Richardson in the heart of the Seaport district. The store and its contents are inspired by the beautiful rivers and sea waters surrounding the island of Manhattan, the unceded territory of the Lenape. Designer Ella Goodine-Richardson describes, “These waters, like all water, are the most precious thing on Earth. Stories evoking water have besotted the world since life first sprung from it. Who hasn’t drunk deep such vivid enchantment?”

In her collection, something blue, vintage silks, and linens become one-of-a-kind undergarments and epithalamium. Every piece is hand-sewn custom to her client’s form in-house. The sculptural elements of each object retrieve the illusory, seductive capacities of water: “another’s ecstasy, another’s melancholy”. Goodine-Richardson says “With all its metaphor and subterfuge, water simply sustains life. Perhaps water contains some ineffable, original pleasure?” Over the course of three months, Ella will welcome visitors to something blue as a way of celebrating spring, fine silk, and exploring the history of water in this historical neighborhood.

About the Business:

Ella Goodine-Richardson is an artist and designer based in New York City. Every incident endows a structural intimacy that acts like a story or picture.

Ella is devoted to the care and wonder that comes from these very real and relevant parts of our lives. Ella yearns to divine the sculptural content of the past in an exacting iteration. The thongs and camisoles made become refracted emanations; they appear as if engraved in a watery mirror- a place where someone can experience their own sensuality and excitement. All the ritual and ceremony of garment-making throughout history has been in some sense an act of service. There is inarguably an ethic of care in a craft that is as necessary as the needle and thread. For Ella, making lingerie retrieves and ransoms a historical tradition.

For more information on something blue visit their website here or follow them on Instagram.

something blue is part of Chashama’s Storefront Startup program, which is made possible by our partnership with the NYC Department of Small Business Services.

Join our mailing list.

675 3rd Ave,
32nd floor,
New York, NY 10017
© 2021
Privacy Policy